INDX Intimate Apparel Blog
INDX Intimate Apparel - the ONLY show of its kind in the UK
Don't miss an extended and expanded SS18 edition...
INDX Intimate Apparel - The only show of its kind in the UK
INDX Intimate Apparel is part of the group of INDX Fashion Shows which launched early 2013.
The INDX shows are open to all independent retailers and are held at Cranmore Park exhibition Centre in Solihull (just 2 junctions away from the NEC) and INDX Intimate Apparel takes place twice a year (February and August).
A Buyer focused Approach
The INDX shows are different in that they are designed specifically and exclusively for independent retailers. INDX shows are organised by buyers with experience in the independent sector and this perspective creates a unique buyer focused approach.
Amanda Partridge the organiser of INDX Intimate Apparel has been a buyer within the independent sector for over 12 years:
“When we started thinking about how we wanted the INDX shows to be it was natural to approach it from a buyer’s perspective. We have been visiting trade shows as buyers for years so it was easy to identify our likes and dislikes.
High on our priority list was making visiting the shows a stress-free experience and creating an informal, relaxed yet professional environment.
We knew that our purpose built exhibition facility Cranmore Park was already easy to find and years of shuttle bus experience taught us it was also important that visitors could park right outside the front doors!
Next we looked at how we could lessen the expense of visiting a show and the most obvious solution was to make everything free – so parking, admission and even lunch and refreshments are free for everyone – something which our existing visitors rate very highly!”
Location and Timing
The SS18 show will run concurrently with Moda at the NEC which we feel gives buyers who deal across all categories another reason to visit Birmingham during that time, especially as the location of the INDX show at Cranmore Park, Solihull, is so close to the NEC, making it convenient to attend both shows.
A Meaningful Exhibitor Selection
INDX shows bring together exciting, meaningful and commercial brands which are relevant to the business of all independents from department stores to shops and boutiques.
“From the very start we knew it was imperative to present our visitors with the right brands and that meant attracting a strong mix of established names and newer labels. We also wanted to cover all divisions of intimate apparel, inclusive of lingerie, swimwear, hosiery and nightwear”
SS18: An Extended and Expanded Show
The SS18 edition of INDX Intimate Apparel will present an extended and expanded format, including a new Sunday opening and an additional 30 brands, many of whom will have moved to INDX following the decision not to include Lingerie & Swimwear at Moda.
“The SS18 show will be our most inclusive to date. Our existing visitors have been asking for a 3 day format and an extended Sunday opening for a while so we are pleased to be able to oblige!
Cranmore park has increased its exhibition space over the past couple of years by over 500m2, meaning the show will now cover 3500m2. We will be expanding the exhibition to include 2 ground floor showrooms and are anticipating that over 100 brands will be attending the SS18 show across lingerie, swimwear, nightwear and hosiery, making it our biggest show to date!
We have had long-standing support from leading names such as Triumph, Wacoal, Playtex, Chantelle, Lepel, Charnos, Pretty Polly, Panache, Cyberjammies, Heidi Klum Intimates, Johnathan Aston, Wonderbra, CK Socks, Naturana, Lou and Bestform and we look forward to showcasing a plethora of additional brands including Gottex, Anita, Mey, Vanilla, Miraclesuit, DKNY, Maison Lejaby, Tutti Rouge, Sapph, Felina, Luna di Seta and Damella.
Visiting INDX Intimate Apparel SS18
Cranmore Park Exhibition Centre Solihull, B90 4LF
- Sunday 6 August 9:00am – 5:30pm
- Monday 7 August 8:30am – 5:30pm
- Tuesday 8 August 8:30am – 4:00pm
To prevent delays and to help with catering and parking numbers, visitors are requested to pre-register for the show by completing the simple online process: http://www.indxshow.co.uk/intimate-apparel/intimate-apparel-registration
Entrance badges will be ready for collection on arrival.
A variety of local hotel accommodation can be found here: http://www.cranmorepark.co.uk/visiting-us/hotels