Intimate Apparel Show Blog
Vanity Fair Unveils Brand Reinvention at INDX Intimate Apparel SS17
A sleek and fashion forward new handwriting for VFB's Vanity Fair...
Spring-Summer 2017 is a major era change for VFB Lingerie with the complete repositioning and reinvention of VANITY FAIR and the brands's new personality is affirmed with a lingerie and swim collection which introduces a contemporary, minimalist and refined handwriting.
The show piece of the season is the sumptuous line VENDOME (pictured below right) which is a tie dye print which illuminates the collection.
Meanwhile, the swim launch showcases a spirit of originality defined by sumptuous geometrical cuts and LIPARI (pictured above left) which crowns the collection with a golden majesty.