Bobux @ the bonnie mob


The Bonnie Mob have teamed up with their friends Bobux in New Zealand to bring you the most adorable range of baby shoes.

The brand that created the world’s first leather baby Soft Sole shoe over 27 years ago, Bobux is now a staple in most babies’ wardrobes. A pair of their Soft Sole shoes is bought somewhere in the world every 60 seconds!!

Like The Bonnie Mob, Bobux is a family business. Founders Chris and Colleen Bennett took to their garage, armed with leather and suede and made their first pair of Soft Sole shoes for their daughter,Chloe.

Revolutionary when they were first designed, a new footwear category was born and the Bobux Soft Sole is now firmly established as a cornerstone of healthy foot development.

So when they were looking for a footwear brand to collaborate with, Bobux were their first choice. The ‘made to last’ quality, the beautiful colours and the fun aspects of Bobux designs all sit alongside The Bonnie Mob's own design ethos of letting kids be kids.